Step-By-Step Keyword Research Guide Using ChatGPT



If you’re looking to improve your website’s search engine optimization (SEO), keyword research is an essential first step. While keyword research can be a time-consuming and complex process, the good news is that technology has made it easier and more accessible than ever.

In this article, we’ll walk you through a step-by-step keyword research guide using ChatGPT. With this guide, you’ll learn how to use ChatGPT to generate keyword ideas, analyze search intent, and create high-quality content optimized for your target keywords. Let’s get started!

ChatGPT can be used to generate keyword ideas based on a specific topic or niche. Simply ask ChatGPT to suggest keywords related to your topic and it will return a list of relevant keywords.

Helpful ChatGPT Prompts That You Can Use to Perform Keyword Research:

  1. Can you suggest some keywords related to [your topic]?
  2. What are some long-tail keywords I can use for [your topic]?
  3. What are the most popular keywords related to [your topic]?
  4. What are some alternative keywords I can use for [your topic]?
  5. What keywords are my competitors using for [your topic]?
  6. What are the top search queries related to [your topic]?
  7. What are some questions people are asking about [your topic]?
  8. What are the top trending keywords related to [your topic]?
  9. What are some location-specific keywords I can use for [your topic]?
  10. Can you help me analyze the search intent behind [your target keyword]?

Additional ChatGPT Use Cases for Keywords

Content Generation: ChatGPT can also be used to generate high-quality content, such as blog posts or product descriptions, optimized for your target keywords.

Search Intent Analysis: ChatGPT can help to understand the search intent behind a particular keyword by analyzing the context and understanding the user’s needs. This can help to identify the most relevant keywords to target and create content that effectively addresses the search intent.

Here is a step-by-step keyword research guide with ChatGPT:

  1. Start by defining the topic you want to research keywords for, such as “dog training”.
  1. Create a list of seed keywords related to the topic, such as “dog obedience training”, “potty training for dogs”, etc.
  1. Use prompts to generate additional keywords: To generate additional keywords, you can use prompts such as “What are the common terms people use to search for [topic]?” and “What are the related topics to [topic]?” For example:

“What are the common terms people use to search for dog training?”

ChatGPT: “dog obedience, potty training for dogs, dog behavior training, dog obedience classes, dog obedience training near me, puppy training, etc.”

“What are the related topics to dog training?”

ChatGPT: “dog breeds, dog health, dog food, dog behavior problems, dog grooming, dog exercise, dog psychology, etc.”

  • 4. Evaluate the keywords: Evaluate the keywords generated by ChatGPT and select the ones that are most relevant and have a high search volume.
  • 5. Use keyword tools for further analysis: You can use keyword research tools like Google Keyword Planner, SEMrush, etc. to further analyze the keywords and get insights such as search volume, competition, etc.

Example Output:

For the keyword “dog training”, the following information can be obtained using a keyword research tool:

  • Search Volume: 80,000
  • Competition: Medium
  • Cost Per Click (CPC): $2.00
  • Related keywords: “dog obedience classes”, “dog behavior training”, “puppy training”, “dog obedience near me”, etc.
  • 6. Prioritize keywords: Based on the data obtained from keyword research tools, prioritize the keywords based on search volume, competition, and relevance to your topic.
  • 7. Use the keywords in your content creation, such as website pages, blog posts, etc. to rank higher in search engines and attract relevant traffic to your website.
  • 8. Regularly monitor and update your keywords as the search behavior of users changes over time.


Let’s say you’re creating a website about dog training. Using the steps mentioned above, you have identified the keyword “dog obedience training” as a priority keyword. You can use this keyword in the following ways:

  • Page title: “Dog Obedience Training – Learn How to Train Your Dog”
  • URL: “”
  • Headings: “What is Dog Obedience Training?”, “Benefits of Dog Obedience Training”, etc.
  • Meta description: “Get expert tips and guidance on dog obedience training. Learn how to train your dog and improve their behavior.”
  • 9. Use Long-Tail Keywords: Long-tail keywords are more specific phrases with a lower search volume, but they can still drive targeted traffic to your website. For example, “dog obedience training for aggressive dogs” or “best dog obedience training classes in [city name]” can be considered as long-tail keywords.
  • 10. Monitor keyword ranking: Regularly monitor your website’s ranking for the keywords you have targeted. You can use tools like Google Search Console or SEMrush to track your website’s ranking and make necessary optimizations to improve it.
  • 11. Use keywords in meta tags: Use keywords in the meta title and meta description tags, which are HTML tags that provide information about your page to search engines and users. They help to increase the click-through rate (CTR) of your website and improve your ranking.
  • 12. Optimize images used on your website by using descriptive file names and alt text that contain keywords related to your topic.
  • 13. Regularly creating fresh and relevant content on your website can improve its ranking and attract more visitors. Make sure to use keywords in your content in a natural way, avoiding keyword stuffing which can negatively impact your SEO.

By following these steps and using the keywords effectively, you can improve your website’s search engine optimization (SEO) and attract relevant traffic to your website.

Final Thoughts

OpenAI’s ChatGPT and GPT technology overall can be a valuable tool in assisting with keyword research and improving your website’s search engine optimization (SEO). By leveraging its advanced capabilities, you can save time and effort in the keyword research process and improve the effectiveness of your SEO strategies.

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